Fashion

Boden, Westfield

Fresh flowers on the table beside the window, a soft rug in front of the fire and a cosy sofa with favourite cushions are all things that turn a living environment into a home. The new Boden store in London’s famous shopping centre Westfield White City has that same welcoming atmosphere.

London, United Kingdom

Natural lighting for the living room effect

The Ansorg lighting concept for the Boden store combines a carefully selected colour temperature with spotlights set at precise angles to create the effect of natural lighting. The ceiling luminaires reflect the architecture of the interior design that guides customers through the store without being intrusive.

Ansorg developed a lighting concept that emphasises the living room atmosphere and harmonises perfectly with the distinctive upholstered furniture, the fancy mirrors, the many wooden surfaces and the decorative fireplace. The luminaires are discretely installed to underline the store’s intimate atmosphere while accentuating the products.

Project Data

Opening2018
Sales Area260m²
ArchitectDalziel & Pow, London
Lighting DesignAnsorg
PhotographyDalziel & Pow, London
Energy consumption16,8 W/m²
DownloadsProject Sheet

 

Boden, Westfield
White City Ariel Way
London

Products used in this project

Lightstripe

Lightstripe Family
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Coray

Coray Family
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Do you have similar requirements?

Every industry, whether automotive, food, fashion, health & beauty or home store, has its own specific target group and product characteristics. These are incorporated into our planning just as naturally as your wishes and objectives. Please contact us and we will be happy to advise you.

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