Our specially developed Detox Light is a ‘breathing’ light installation that has a regenerative and beneficial effect on customer well-being and health outside the busy shopping areas.
The Lizzy model by Ansorg heralds a new era in suspended luminaires. It unites sophisticated and variational design with perfect quality of light.
Our Youzon is a brand new fitting room concept that is tailored to the customer’s needs.
Ansorg’s Lightfall is a powerful and efficient retail lighting tool for the optimum and brilliant illumination of shop window visual merchandising displays with the minimum of effort.
Ansorg’s Counter Light ensures the discreet and aesthetic illumination of the people who play an important role in the buying process, and it can easily be combined with any visual merchandising concept.
We always keep an eye on relevant developments and take pioneering steps. It is never just a technical solution but always a question of how we can improve the shopping experience in the store.
The recessed luminaires offer maximum flexibility. Available either as a gimbal-mounted luminaire or with an innovative race, they ensure that the spotlights are generously aligned.
One for all. One luminaire: one core, one beam. Core and Ray. Coray
Maxx is a uniform luminaire family for universal lighting tasks.
The classic recessed spotlight offers a wide range of applications.
For installation in cavities and suspended ceilings, with the larger part of the luminaire concealed. Swivel mechanisms enable targeted spotlighting of specific points. Down lights make for balanced ambient lighting.
Designed for maximum economy and efficiency, Bit captivates with brilliant light.
The free-sliding lens makes infinite focus adjustment and the fast adaptation of the beam angle from narrow spotlight to wide-beam floodlight possible. Post-installation adjustments are also easy with the Iqona spot, ensuring that the store lighting concept can keep pace with even the fastest conversion cycles and merchandise changes.
Navo sets new standards for attractive and economical aisle lighting.
Extremely versatile, track mounted spotlights suitable both for accent and general lighting.
Collection combines the decorative language of form and emotional effect with optimum, functional product lighting at a very high lighting level.
Mona is the pendant luminaire in classic retro design. With its design, it pays tribute to the currently hip vintage style that is making a comeback not only in interior design but also in fashion.
They bridge the gap between functional merchandise illumination and decorative element.
Maximum flexibility and slim design – that is Lightstripe.
This compact, efficient luminaire can be used both as a continuous row of luminaires and a spotlight.
This elegant luminaire provides effective yet understated lighting. It boasts a streamlined, purist body with two light modules in each luminaire.
Our lighting systems are based on the modular principle and offer an extremely varied and flexible range of light design possibilities.
Every staging begins with a light. But it does not stop there. Our extensive and technically mature product range covers all areas of the sales room.
We’re passionate about custom-made retail lighting solutions. And those solutions encompass far more than just the lighting concept. We collaborate closely with our customers, or with designers, architects and planners, to develop individual, technically coordinated solutions. Another aspect of this process is our development of brand new, customer specific luminaires.
The unique design language underlines our core strengths, values and competencies. Thus our luminaires are recognisable at first glance as an Ansorg product.
Take a look at our projects in the Automotive sector and let yourself be inspired.
Take a look at our projects in the Department Stores sector and let yourself be inspired
Take a look at our projects in the Health & Beauty sector and let yourself be inspired.
Take a look at our projects in the Fashion sector and let yourself be inspired
Take a look at our projects in the Food sector and let yourself be inspired.
Take a look at our projects. We show examples of lighting applications from the most varied sectors – from fashion, food and automotive as far as department stores.
Our experienced employees work with you to develop a sales-promoting lighting concept that puts your brand in the limelight there where it is experienced.
Ansorg GmbH manufactures in accordance with the latest state of the art and always uses high-quality materials and components to this end. In conjunction with constant quality assurance operations, this ensures the high standard of the products.
Regular tests, such as the measuring of luminous flux with our goniophotometer, thermomanagement calculations and 3D measurements all combine to ensure consistent quality.
In our light room we offer lots of possibilities for comparing products under realistic conditions.
Together with numerous partners, we ensure that our luminaires are disposed of and recycled in an environmentally friendly manner after use.
Read here how you can make the processing of returns as fast and convenient as possible for you.
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We provide you with advice and support in every situation and we assist you without red tape. So please do not hesitate when it comes to contacting us.
With high demands on quality, we enable our customers to achieve perfect lighting and lasting value retention. For this purpose we offer an extensive service portfolio.
Easy retrofitting to efficient LED technology.
You can download all the product documents, including data sheets and installation instructions, as well as general information about Ansorg here.
Reflectors in luminaires serve the purpose of light guidance. A high-quality, efficient reflector is a core aspect of the perfect retail lighting concept.
We are committed to reliable values. We measure the efficiency of our luminaires under standard conditions.
ROL describes how much light arrives at its destination, i.e. how much is directly available to the customer for perception, and no longer how much light is sent out for lighting purposes.
Return of Light is a practical means of assessing the effect and efficiency of a retail lighting scheme.
We have taken a different approach to defining efficiency because, in a custom-designed reflector, efficiency relates to the amount of light being directed onto the target surface – your products.
The product aisles and the main aisles are more than just the shortest path between product displays. They are customer zones and, as such, they create a connection between the store and the guest. They are key components of the sales story with the power to control the speed at which customers walk and the pauses they take.
The end-of-aisle display is the aisle and sometimes even the department ambassador. This highlight area in the store is a preview to the sales story on the aisles behind, so it should be treated as an in-store shop window rather than just storage space.
The checkouts - the most stressful point in the entire customer journey. It often represents a genuine barrier at the end of the shopping experience that light can help the customer to overcome.
To ensure that a retail lighting concept can realise its full fascination potential and sales-promoting function, it has to be meticulously implemented, well planned and properly managed. Most lighting concepts perform the basic functions of making the products visible to the customers and guiding them through the store.
Visual merchandising concepts in shop windows are an important element of a retailer’s image. They serve the purpose of catching the attention of passers-by and creating a special, emotional experience.
Ansorg shows the answer to the future of retail
Pioneering. We define the future of retail lighting. And we are the best contact when it comes to lighting in your salesrooms. Worldwide.
With our own Ansorg branches and an international network of partners
and component suppliers we ensure that customers everywhere in the world can benefit from Ansorg quality.
Our origin is retail lighting. Our present is retail lighting. What about the future? We will continue to think retail lighting.
We believe in the power of brand enhancing retail light. Our drive is to improve shopping experiences – everyday.
Our contribution to sustainable development affects our entire value chain. In doing so, we are aware of our economic, ecological and social responsibility towards future generations.
The companies in the Ansorg Group are committed to responsible corporate conduct. They are guided in their business activities by a series of ethical, social and ecological principles which reflect the organisation’s responsible attitude towards society, business associates and employees.
We are looking for agile colleagues who are sharing our passion for retail light and advance Ansorg. Please check the current job opportunities.
At Ansorg, we believe in the power of brand-oriented retail lighting. We aspire to improving the consumer shopping experience – every day. Our employees make the most important contribution of all to our success.
With our own staff and experienced partners, we are there for you on five continents. Thus we present your brand and ensure your worldwide rollouts.
If you are interested in our services, or have any questions or comments, please contact us. We are at your disposal at any time.
Pilgerstraße 11 D-45473 Mülheim/Ruhr Mail: firstname.lastname@example.org Tel.: +49 208 4846 - 0
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