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Custom designs

We’re passionate about custom-made retail lighting solutions. And those solutions encompass far more than just the lighting concept. We collaborate closely with our customers, or with designers, architects and planners, to develop individual, technically coordinated solutions. Another aspect of this process is our development of brand new, customer specific luminaires that meet 100% of the customer’s requirements.

Unique light quality is the result of diversity extending beyond the product portfolio. Ansorg unites technical know-how with high quality design standards and light planning competence to create premium design-oriented products, innovative light guidance concepts and cost-efficient lighting technology. All these things, plus more than 63 years of experience, not only guarantee individual designs, but also unique products in the very highest of quality. We transform a retail space into “your store” with a unique lighting concept and special recognition value. The question of “Why should customers notice your store?” doesn’t just depend on the store setting, it also has a lot to do with your brand identity.

Our lighting experts develop your personal lighting vision with you. You decide whether your perfect lighting solution involves brand new custom-made luminaires or modified products from our standard range; from small, specially developed spotlights to large-scale architectural fittings and unconventional light objects. In addition to our focus on good design, quality and energy efficiency, we attach the utmost importance to ensuring that our customers are happy with our lighting solutions and that they bathe their products in sales-promoting light.

Another advantage is that all our luminaires are measured, tested and optimised in our in-house light lab to guarantee high light output, excellent non-glare properties, energy efficiency and thus maximum light quality.

Our lighting experts develop your personal lighting vision with you.

Edeka Zurheide, Düsseldorf

Lighting assignment:
To create a link between the ground floor and basement guiding customers to additional product ranges.

Lighting solution & custom design:
LED light lines arranged in pairs to create the impression of a vortex of light across two floors.

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Hyundai Flagship Store, Frankfurt

Lighting assignment:
The uniform daylight-like illumination of the vehicles.

Lighting solution & custom design:
Oval illuminated ceiling covered in a special film, 18 x 9 m in size, dimmable.

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Erste Group, Vienna

Lighting assignment:
Ergonomic and economic lighting conforming to normative recommendations.

Lighting solution & custom design:
Floor luminaire concept, mainly with indirect beam distribution and diffused direct light; with colours and materials to match the office furniture; smart automatic switch-off (integrated presence sensor) and adjustable dimmer for harmonious workplace lighting.

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Autohaus Moll, Düsseldorf

Lighting assignment:
Uniform illumination of the vehicles, brilliant accentuation.

Lighting solution & custom design:
The frame of the illuminated ceiling is a custom-dimensioned Floatline system with built-in LED spots to stage the vehicles, and to emphasise their curves and paintwork.

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Der Spiegel, staff restaurant, Hamburg

Lighting assignment
A lighting concept to emphasise the restaurant’s sophisticated architecture, which won a Gold Environmental Label, to employees and guests.

Lighting solution & custom design
Over 4,000 LED light spots with silver modes to reflect the light plus individual LED spots to accentuate the floor and walls and large yellow reflection discs to ensure that the light distribution creates a pleasant ambience and gives the room structure. Over 200 polished acrylic rods in six different lengths, each with a 1 watt LED module, for effective illumination of the room.

Rhein Galerie, Ludwigshafen

Lighting assignment:
To create an abstract representation of fish by combining large and small, visually appealing light objects that change colour.

Lighting solution & custom design:
Large oval steel structure with special film, 17 x 4 m in size, weight 2000 kg, fitted with 676 4-watt LED modules for remote-controlled RGB colour changes and 16 additional downlights in the surrounding frame. Smaller oval steel structures with special film, 1.80 x 0.45 m in size, weight 21 kg, fitted with a 6.30 m long, dimmable LED linear light flex band in blue, plus three additional downlights positioned at the centre.

Do you have similar requirements?

Every industry, whether automotive, food, fashion, health & beauty or home store, has its own specific target group and product characteristics. These are incorporated into our planning just as naturally as your wishes and objectives. Please contact us and we will be happy to advise you.

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Ansorg develops products based on high-quality technical components and reflectors for a wide variety of lighting design applications. Discover our products and get inspired.

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