Automotive
Sales Area 670 m² | Architect Besnik Kalo / Studio K |
Photography Boris Golz | Lighting Design Ansorg |
Shop fitter Vizona | Energy consumption 9,81 W/m² |
Downloads Project Sheet |
SEAT Cupra brings motorsport on to the road. With its exceptional design, Cupra stands for continuous evolution and a unique path without any standstill. Putting this philosophy in the limelight is not only a great pleasure, but creates a wonderful result that harmonises perfectly and delights visitors.
Ansorg unites two brand worlds under one roof. Auto trader Gottfried Schultz has added another attraction to the ‘Auto Mile’ on Höherweg, which is famous in Düsseldorf and beyond, with a new SEAT & CUPRA showroom. The new building in a high-visibility location boasts steel, wood, glass and cement-defined architecture and represents another highlight in this Rhineland city’s automobile Mecca district.
The Düsseldorf dealership is one of the first in the world to translate the SEAT & CUPRA design specifications of transparency and modernity into an architectural concept in a project orchestrated by Besnik Kalo, Studio K. The showroom lighting – a very important part of that project – was designed and implemented for the international roll-out by lighting expert Ansorg.